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Privacy Policy

Effective Date: 24 June 2025

1. Introduction

N.D. Walters Carpets Ltd (“we”, “us”, “our”) is committed to protecting your privacy under UK GDPR. This policy explains how we collect, use, store, and share your data when you visit our website, request a quote, or contact us.

2. Data Controller

N.D. Walters Carpets Ltd
88–90 Dudley Road, Sedgley, Dudley, DY3 1TA
Phone: 01902 883308 · Email: nick@ndwalters.co.uk
Established in 1976, family-run flooring specialist serving Dudley, Stourbridge, Halesowen, Wolverhampton, Birmingham, Solihull and Worcester

3. Personal Data We Collect

  • Contact/quote forms: name, phone, email, address, flooring preferences

  • Communications: via phone, email or messages about surveys, quotes, or installations

  • Website analytics: anonymised IP, device info, pages viewed, session duration—collected via essential and performance cookies; no profiling or advertising cookies

4. How We Use Your Data

We use your data to:

  • Provide quotes, perform showroom surveys, and install flooring (carpets, rugs, Karndean, Amtico, Quick-Step, V4 wood)

  • Send quotes, booking confirmations, follow-ups, and aftercare notes

  • Improve our website and services based on anonymised analytics

  • Comply with legal, financial, warranty, and audit obligations

5. Legal Basis

  • Contractual necessity: to provide estimates and complete work

  • Legitimate interests: to manage and improve our business and website

  • Consent: where granted for follow-up communications

  • Legal obligation: to maintain accounting and warranty records

6. Data Sharing

We do not sell or rent personal data. We may share it with:

  • Service providers such as hosts, analytics, flooring suppliers or installers acting as processors

  • Legal or regulatory authorities, if legally required

7. Cookies & Tracking

  • Essential cookies: required for form submission and functionality

  • Performance cookies: anonymised analytics via tools like Google Analytics
    No advertising or profiling cookies are used

8. Data Retention

  • Quotes, surveys, and service records: retained for up to 7 years for business and legal purposes

  • Analytics logs: individual session data deleted after 24 months; aggregated analytics may be retained

9. Your Rights

Under UK GDPR, you have the right to:

  • Access, correct, delete, restrict, or port your data

  • Withdraw consent or object to processing
    Contact us at the details above to exercise your rights. You can also lodge a complaint with the ICO.

10. Security

We use SSL encryption, secure hosting, access controls, and staff training. No system is absolutely secure, but we follow best practices.

11. International Transfers

All data is processed and stored within the UK—no overseas transfers occur.

12. Updates to This Policy

We may revise this policy over time. The “Effective Date” above reflects the current version. Continued website use implies acceptance of any updates.

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